With over 800 locations, 8,000 trucks, and 15,000 employees, Safelite is America’s leading automotive glass repair business. Newer cars have sophisticated safety systems that must be recalibrated at one of Safelite’s glass centers, which means many customers can no longer have their windshields replaced in their driveway.

We were asked to redesign the customer experience and brand identity to be as contemporary as their glass replacement technologies.




Designers: Kevin Umana, Cody Sennyuen
Creative Director: Barry Quinn 
Animation: Mathew Den Boer
Client:Safelite

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